In this episode of A Startup Story, Ben talks about forming the board of DissedMedia and the process he went through to reach out to those interested in serving as board members. Once the board is formed, the first board meeting is held where everyone has the opportunity to meet one another and introduce themselves. 

Following introductions, Ben talks about what he wants DissedMedia to be and the covers topics related to DissedMedia’s business formation. Ben explores the various types of business structures common for companies then asks the board about being a C-Corporation and ensuring that this is the best approach and some of the benefits and drawbacks of being a C-Corporation. 

The team then talks about content, content creation, and how to compensate content creators for their work. Matt provides some insight on what has worked for him in the past and also stresses the importance of having a content strategy.