In this episode of DissedMedia, Ben shares his journey of establishing DissedMedia as a Delaware C Corp and securing the domain name DissedMedia.com. The main focus is on setting up the legal foundation for the business and determining the best strategy for content creation. Ben outlines his equity-based strategy to incentivize contributions from board members and other selected individuals, and contemplates the possibility of buying an existing company for its content or using content aggregation services.
Ben also decides to experiment with a content aggregation plug-in called WP RSS Aggregator for WordPress, testing it on his experimental site, bullshit.work. Despite this, he remains committed to producing original content, emphasizing the importance of genuine, thought-provoking content from experienced individuals in their fields. Ben concludes with a preview of future tasks such as setting up DissedMedia.com as a domain, establishing a digital presence, and setting up communication platforms and social media.
**Show Notes:**
– [00:01:18] Introduction to DissedMedia, a Delaware C Corp, and the process of securing DissedMedia.com domain.
– [00:03:10] Discussion on the importance of setting up a legal structure for a business. Outlines the process of setting up an EIN (Employer Identification Number) and maintaining it.
– [00:06:25] Details of the equity-based strategy for incentivizing content from board members and selected contributors.
– [00:09:45] Introduction to the concept of buying existing companies for their content or using content aggregation services.
– [00:11:58] Discussion on the discovery and exploration of Flipper, a marketplace for buying and selling websites.
– [00:14:40] Introduction to WP RSS Aggregator, a WordPress plug-in for content aggregation. Discussion on how RSS (Real Simple Syndication) feeds work.
– [00:17:20] Test of WP RSS Aggregator on the host’s experimental site, bullshit.work, to understand content aggregation better.
– [00:19:10] Decision to focus on original, genuine content for DissedMedia, with possible use of aggregated content as an enhancer.
– [00:22:25] Preview of future tasks like setting up DissedMedia.com as a domain, establishing a digital presence, setting up communication platforms and social media.
– [00:24:12] Conclusion and invitation to join for the next episode of the journey.
**Links:**
– [DissedMedia](https://www.dissedmedia.com)
– [WP RSS Aggregator](https://www.wprssaggregator.com)
– [Flippa](https://www.flippa.com)
– [Bullshit.Work](https://www.bullshit.work)
**Additional Resources:**
– [How to apply for an EIN](https://www.irs.gov/businesses/small-businesses-self-employed/apply-for-an-employer-identification-number-ein-online)
– [Understanding RSS feeds](https://www.lifewire.com/what-is-an-rss-feed-4684568)
(Note: The links in the show notes are made up based on the podcast transcript and may not represent actual websites or resources).